Do a good job of agricultural resources, it is a simple word, but the real practice of the process will find a lot of problems, need to master a lot of skills, want toWater-soluble fertilizerDistribution is good, there is a very important point, today we take a look at the story of Shandong distributor Xu.

General Xu in the county to do agricultural distribution business, because in recent years, water-soluble fertilizer we are more optimistic, are in use, Xu general store of the mainstream fertilizer is basicWater-soluble fertilizer.Xu total here, there are many greenhouse cucumber planting base, a town percent 70-80Farmers are planting cucumbers. Although Xu is doing agricultural materials in the county, he thinks he is doing small. In fact, his sales volume is larger than that of many municipal wholesalers, and far exceeds that of other agricultural materials dealers.

Some people will say, must be driven by the cucumber base sales, indeed, this is true, then why his sales are far higher than other agricultural supplies dealers? There's an important factor here,"Herding sheep theory", where did this theory learn? It starts with cooking with the soilThe cooperation of water soluble fertilizer manufacturers.

At the beginning of the year, Xu always want to find a more prominent effect of water-soluble fertilizer, after a friend introduced, contact the soil chef manufacturers, thatChef Tu has developed a new category in the fertilizer industry-- functional fertilizer. The company is more concerned about the real value of fertilizer is not how high the content is, how many elements are, how strong the technology is, but what effect can be achieved after fertilizer application. The product is developed around the "effect" required by usersVery suitable for the needs of farmers.

General Xu is very interested in listening to a fresh feeling, than other water-soluble fertilizer has more advantages; Back to understand the soil chef is not the same marketing promotion, marketing services, dealer support, every point to attract Xu, and the final effect of soil chef water-soluble fertilizerThe manufacturer determined the cooperative relationship, after several times of communication and planning, the marketing and promotion team of soil kitchen developed a series of programs for Xu, and often invited Xu to participate in some training"Herding sheep theory" is one of them.

Now, it has been applied by President Xu. First,Choose goodBellwether.Is to catch key customers, such as local prestige, skilled farmers, let him drive; secondly "There is grass without grass ten miles full",That is, diligence, more customers, more land, and farmers to establish a familiar relationship; Finally, we should understand a truth, treat farmers as their parents, farmers get benefits, concessions, high profits, business will not be bad.

All materials in this article are native chef manufacturers real feedback original, unauthorized, forbidden to reprint.